2025 has been a landmark year for the cybersecurity industry. As cyber threats grow more sophisticated, industry leaders gathered at events like WiCyS 2025 and BSidesSF 2025 to share insights, challenges, and solutions. For small and medium-sized businesses (SMBs), these takeaways are especially relevant—but often challenging to translate into action. That's where Keep IT Simple steps in.
As a Managed Service Provider (MSP) based in California, Keep IT Simple has supported SMBs across industries since 1988. With a focus on practical, reliable, and human-centered IT solutions, we help businesses bridge the gap between conference-room strategy and real-world implementation.
From WiCyS's focus on empowering underrepresented voices to BSidesSF's community-driven talks, a clear message emerged: cybersecurity is about people just as much as it is about technology.
What this means for SMBs: Training your staff, fostering a culture of vigilance, and hiring the right partners is just as crucial as having the right tools.
How Keep IT Simple helps: We don't just implement technology—we train and support your team to use it effectively.
AI was a hot topic at both conferences. While it offers advanced threat detection and automation, it's also being used by attackers to scale phishing, automate malware, and manipulate data.
SMB Insight: Don't unquestioningly adopt AI tools. Make sure they're vetted, configured, and monitored.
Our approach: We consult with SMBs to identify AI-enhanced solutions that are right-sized and secure.
BSidesSF had a recurring theme: over-engineered security systems often fail in real-world conditions. Simple, resilient architecture is more effective, especially for smaller organizations.
Why this matters: You don't need a Fortune 500 budget to be secure. You need smart, clean setups.
Keep IT Simple's fit: We specialize in reliable, minimal-complexity systems. Our name says it all.
Attending conferences such as WiCyS and BSidesSF reinforced our belief that SMBs don't necessarily need the latest technologies—they need trustworthy partners, clear guidance, and sustainable solutions. We've been helping SMBs navigate IT since 1988. As a California-based Managed Service Provider (MSP) and reseller, our role is to simplify the increasingly complex technology landscape.
Conferences help us stay sharp and ensure our clients continue to receive modern, effective, and realistic support. Whether it's setting up your first secure network or helping your in-house team scale safely, Keep IT Simple is here to bring you cutting-edge resources down to earth.